top of page
Culture


Media Isn’t the Problem—Misalignment Is
Most organizations do not struggle with media because they lack visibility. They struggle because their media lacks alignment. Leaders are often encouraged to “show up more,” “post consistently,” or “build a brand.” Without strategy, however, media becomes another obligation—one that consumes time, creates confusion, and weakens leadership voice. When media is aligned, it serves a very different purpose. It clarifies brand identity, reinforces mission and leadership prioritie
Chasyah L Scott
1 day ago1 min read
bottom of page
